I mentioned in today’s Hot Blog Tips post, A Simple (And Fun) Content Marketing Strategy We Can Learn From Snapple that I have started listening to a new podcast by Darren Rowse of Problogger.

After I got caught up on my blog content, I started reading, loading up Buffer, and listening to podcasts – all at the same time. Stupid.

In this particular podcast I was listening to, Darren Rowse suggested approaching influencers if the content is worthy of sharing for their audience.

Suddenly, I realized I just published the perfect post to pitch Darren with because it seems to be the perfect fit for his audience and I even (completely coincidentally) linked to his podcast from that post.

✓ I wrote out the post.
✓ I double-checked everything.
✓ I even signed up for a Pro ClickToTweet acct so I could send an easy way for him to share my post.

AND, wait for it… I called him Seth!

OMG, after I received the send receipt from his contact form I seen that I called him Seth – TWICE! I wanted to just die.

(Screenshots below)

I felt sick. I rushed back over to his contact form and offered the most sincere apology I could muster but there’s no way of undoing a mistake like that.

As I mentioned in the second email to him, I had just finished reading Seth Godin’s lasted blog post; which was one of those I had just added to Buffer. In no way can that be an excusable reason to call someone the wrong name. Especially when I had all of the time in the world to catch that horrible mistake before I sent it off.

Okay, I’m going to go lay down now…
Brian



2 Responses to Approaching Influencers – My HORRIFYINGLY Bad Email To Darren Rowse of ProBlogger

  1. That’s just classic! lol If it makes you feel any better, many years ago I was writing a guy named Garrick, who was the interim VP of Finance at a hospital I was working at, and autocorrect changed his name to Garlic, which of course I didn’t catch. 🙂

    • Thanks Mitch, I didn’t think anyone read this blog. Garlic is pretty bad. lol I still haven’t received a reply so maybe I got lucky and it went into spam or an assistant deleted it. I considered changing my name but I’d have to pick something pretty unconventional to find a matching domain. 😉

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